Upasana uses her design capacity for change towards the future. At Upasana, cottons are organic and silks are social. Upasana’s clothing line is inspired by India’s classic apparel and has been carefully articulated to suit modern needs.
Upasana’s luxury line comes from the rich traditions and techniques of weavers in the Benares region. The Paruthi line was introduced to support India’s organic farming community. The project lends a dimension of organic advocacy to the Indian context. If India and China adopt an organic approach in clothing and food, we can move towards a sustainable future. Upasana employs her actions and efforts in this direction and invites all to hold hands in this task. Our project Janaki takes sustainable lifestyle into the Indian retail scenario.
The products range from sustainable clothing to unique accessories and home products- all in all a complete lifestyle.