Upasana Design Studio
Swadeshi Collection
Swadeshi at heart, this collection is a true symbol of Indian grace and style. Made from organic cotton, khadi and desi cotton that is part of 3% of the last indigenous seed cotton, here is a collection that celebrates India’s lost traditions. With sustainability at the centre of it all, these hand-spun textiles are the true examples of sustainability.
iki indigo collection
Little away from mid-year after summer and before winter we bring to you IKI-INDIGO.
The collection is inspired from Japanese way of being, “iki” meaning stylish, minimal and chic. Featuring eco-friendly indigo natural dye in jackets and dresses. We have reinvented the silhouette of royal casual for the empowered woman, suiting all body types.
Calligraphy collection
In a land that sings poetic verses of its rich culture and traditions, these stunning hand-block printed textiles make a collection that is unique and classic. Own a piece of Indian poetry written in stunning brush and pen strokes.
What is Conscious Fashion
Fashion has power, the power to change lives. The lives of farmers, spinners, weavers, printers, tailors, designers and many more who have invisibly woven their souls into what we wear. Upasana honours them all, consciously, at every stage of crafting our products. Shifting fashion to touch the soul instead of just the body, we believe life is interconnected. Beauty is beyond vanity. The process of creation is as precious to us as giving you a beautiful product. We honour flaws in weaving as part of honouring life, streak of shade in dye as part of natural shades. We silently celebrate the fading of natural dyes as we gracefully watch ourselves change through time. We design for mortality while honouring life, nature and inner growth.
Visit our Studio in Auroville
Auroshilpam, Auroville (Near Pondicherry), Bommayapalayam, Tamil Nadu 605101, India
Mon - Sat, 9am - 5pm
Call +91 94429 82957
You can also visit our Stores & Retail Partners in Auroville Visitor Center, Pondicherry, Bangalore, Pune, Goa, Hyderabad, Jaipur, and Delhi. See our Stores page for details
Matri Mandir @ Auroville
Auroville wants to be a universal town where men and women of all countries are able to live in peace and progressive harmony above all creeds, all politics and all nationalities.
The purpose of Auroville is to realise human unity.
