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IKAT

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up to 50% off

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Kurta with pockets

Handwoven & Handspun

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20% off Silk Sarees

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Pintuck Dress

Desi Cotton Movement

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SUSTAINABLE CLOTHING

An Auroville based conscious clothing studio dedicated to:

HOLISTIC WELLNESS - ETHICAL  PRACTICES - HANDLOOM HERITAGE - SIMPLICITY - BEAUTY

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GIFT

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Use the code at the checkout

GIFT

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Devashee - Organic Cotton Mal Dress
Devashee - Organic Cotton Mal Dress — Rs. 5,900.00
Akaro -Indigo Mal Organic Cotton Top
Akaro -Indigo Mal Organic Cotton Top — Rs. 2,900.00
Nadia - Handspun Cotton Dress
Nadia - Handspun Cotton Dress — Rs. 5,900.00
White organic cotton Mal Dress - UDUPU - Upasana Design Studio
White organic cotton Mal Dress - UDUPU Set — Rs. 4,900.00
Aarnavi-Upcycled Organic Cotton Black Dress
Aarnavi-Upcycled Organic Cotton Black Dress — Rs. 4,900.00
Aarnavi-Upcycled Organic Cotton Maroon Black Dress
Aarnavi-Upcycled Organic Cotton Maroon Black Dress — Rs. 4,900.00
Aarnavi-Upcycled Organic Cotton Off White Dress
Aarnavi-Upcycled Organic Cotton Off White Dress — Rs. 4,900.00
Kutty - Black Top

40% OFF

Kutty - Black Top — Rs. 1,140.00
Kutty - Off White Black Top

40% OFF

Kutty - Off White Black Top — Rs. 1,140.00
Kutty - Indigo Top

40% OFF

Kutty - Indigo Top — Rs. 1,140.00
Kutty - Maroon Print Top

40% OFF

Kutty - Maroon Print Top — Rs. 1,140.00
Kutty - Indigo Print Top

40% OFF

Kutty - Indigo Print Top — Rs. 1,140.00
Rachana - Off White Red Top

40% OFF

Rachana - Off White Red Top — Rs. 2,100.00
Rachana - Indigo Top

40% OFF

Rachana - Indigo Top — Rs. 2,100.00
Jiftan-Double Ikat Dress
Jiftan-Double Ikat Dress — Rs. 15,000.00
Jiftan-Double Ikat Dress
Jiftan-Double Ikat Dress — Rs. 15,000.00
Deril-Double Ikat Dress
Deril-Double Ikat Dress — Rs. 15,000.00
Deril-Double Ikat Dress
Deril-Double Ikat Dress — Rs. 15,000.00
Red & Grey Ikat - Turkish Mid Length Pant
Red & Grey Ikat - Turkish Mid Length Pant — Rs. 4,500.00
Hand Spun Hand Woven Cotton Maya Jacket & Skirt

40% OFF

Hand Spun Hand Woven Cotton Maya Jacket & Skirt — Rs. 3,540.00
Hand Printed Organic & Maya Jacket & Skirt

40% OFF

Hand Printed Organic & Maya Jacket & Skirt — Rs. 3,540.00
Hand Painted Kalamkari Wrap Skirt

40% OFF

Hand Painted Kalamkari Wrap Skirt — Rs. 2,700.00
Hand Painted Kalamkari - Crinkle Mini Set

40% OFF

Hand Painted Kalamkari - Crinkle Mini Set — Rs. 3,900.00
Hand Spun Hand Woven Indigo Jamdani Dress Diya Set
Hand Spun Hand Woven Indigo Jamdani Dress Diya Set — Rs. 15,500.00
Hand Spun Hand Woven Indigo Jamdani Kurta - Dallia Set
Hand Spun Hand Woven Indigo Jamdani Kurta - Dallia Set — Rs. 15,500.00
Off-White Desi Cotton Top - HOW
Off-White Desi Cotton Top - HOW — Rs. 3,900.00
Off-White Desi Cotton Top - WHICH
Off-White Desi Cotton Top - WHICH — Rs. 3,900.00
Indigo Dyed Handwoven Top - WHICH
Indigo Dyed Handwoven Top - WHICH — Rs. 4,900.00
Indigo Dyed Handwoven Top - WHERE
Indigo Dyed Handwoven Top - WHERE — Rs. 4,900.00
Off-White Desi Cotton Top - WHERE
Off-White Desi Cotton Top - WHERE — Rs. 3,900.00
Indigo Dyed Handwoven Top - WHAT
Indigo Dyed Handwoven Top - WHAT — Rs. 4,900.00
Off-White Desi Cotton Top - WHAT
Off-White Desi Cotton Top - WHAT — Rs. 3,900.00
Indigo Dyed Handwoven Top - WHY
Indigo Dyed Handwoven Top - WHY — Rs. 4,900.00
Maroon Handwoven Udupu Set
Maroon Handwoven Udupu Set — Rs. 7,900.00
Handwoven Set Udupu -Off White
Handwoven Set Udupu -Off White — Rs. 7,900.00
Handwoven Set Udupu -Blue
Handwoven Set Udupu -Blue — Rs. 7,900.00
Handwoven Set Deva -Black
Handwoven Set Deva -Black — Rs. 7,900.00
Saya
Saya — Rs. 8,900.00
UDUPU SETS
UDUPU SETS — Rs. 10,900.00
Pampa-Temple Border Cotton Dress With Silk

50% OFF

Pampa-Temple Border Cotton Dress With Silk — Rs. 4,450.00
Red Organic Cotton Plain Dress - NIKITA - Upasana Design Studio
Red Organic Cotton Plain Dress - NIKITA — Rs. 2,900.00
Black Organic Cotton Dress - SAINA - Upasana Design Studio
Black Organic Cotton Dress - SAINA — Rs. 2,900.00
Black Organic Cotton Striped Bottom - VIBA - Upasana Design Studio
Black Organic Cotton Striped Bottom - VIBA — Rs. 2,900.00
Red Organic Cotton Striped Bottom - VIBA - Upasana Design Studio
Red Organic Cotton Striped Bottom - VIBA — Rs. 2,900.00
Red Cotton Border Top - ZIA - Upasana Design Studio

40% OFF

Red Cotton Border Top - ZIA — Rs. 1,140.00
Off White Cotton Border Top - ZIA - Upasana Design Studio

30% OFF

Off White Cotton Border Top - ZIA — Rs. 1,330.00
Off White Organic Cotton Checked Top - AARA - Upasana Design Studio
Off White Organic Cotton Checked Top - AARA — Rs. 3,200.00
Natural Indigo Organic Cotton Checked Top - AARA - Upasana Design Studio
Natural Indigo Organic Cotton Checked Top - AARA — Rs. 4,500.00
Blue Organic Cotton Checked Dress - RAGA - Upasana Design Studio
Blue Organic Cotton Checked Dress - RAGA — Rs. 3,500.00
Off White Organic Cotton Checked Dress - RAGA - Upasana Design Studio
Off White Organic Cotton Checked Dress - RAGA — Rs. 3,500.00

Fund Raiser for Artisans

Karuna Doll, by Tsunamika, Supports Artisans

DONATE SAFELY THROUGH AUROVILLE

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Uma Prajapati

Founder and head designer, Uma Prajapati is a Fashion Designer, an Activist and an Entrepreneur who lives in Auroville since 1996.

Apart from being the founder of Upasana (a clothing company in Auroville), Uma currently heads several social projects, guides young entrepreneurs, does strategy planning for NGOs and teaches conscious fashion nationally and internationally.

"THIS BUSINESS IS MY YOGA" -Uma

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Auroville is our base and our inspirtaion

"When mind is still, then truth gets her chance to be heard in the purity of the silence." 

SRI AUROBINDO

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Press & Media Coverage

Upasana featured in YourStory Upasana featured in FairTrade AUPIndia - Auroville Green Practices Upasana featured in EcoIdeaz Upasana featured by The Voice of Fashion
Upasana featured by EthicalBrandDirectory