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Uma Prajapati

Following Sri Aurobindo’s philosophy of Integral Yoga, Upasana is founded on the belief that progress is holistic.
~Uma, Founder of Upasana

Uma Prajapati is a Fashion Designer, an Activist and an Entrepreneur who lives in Auroville ( since 1996, apart from being the founder of Upasana ( a clothing company at Auroville, Uma currently heads few social projects, guides young entrepreneurs, does strategy planning for NGOs and teaches conscious fashion nationally and internationally.

Design for change is very close to her heart and being a Fashion designer she believes Fashion can contribute in this journey, sustainable future can emerge through fashion for the textile and craft industry.

Uma sees a need to make design democratic. She believes that design can serve society. India alone has 55 million people in craft and textile sector. Projects she has designed focuses on using creative power of design for grass route and creating social businesses.


25 years in Fashion industry. Uma founded “Upasana” as a clothing brand in Auroville in 1997. She later designed many social projects and gave them a self-sustained livelihood, women empowerment has been her key focus. She has been a serial entrepreneur and has created many social brands.

 Social Projects

 » Kapas – organic cotton project with families of Madurai

» Small Steps – compact bags as an alternative to plastic bags

» Varanasi Weavers – a project with the weaving communities of Varanasi

» Tsunamika – a tsunami related project providing livelihood to fisherwomen

» Paruthi – India’s local organic brand to support India’s organic farming community

    Social media

    Uma prajapati: Design n social responsibilty

    Uma prajapati : Journey of a designer


    Linkedin Umaprajapati

    Upasana FB

    Smallsteps FB

    Conscious fashion hub FB

    Circularity + Sustainability

    Our tryst with complexity of responsible fashion.

    Read our stories


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