For nearly thirty years, Upasana has worked in conscious clothing, Indian textiles and design-led social enterprise.

Our pioneering contribution to Indian fashion has been recognised through the ELLE Sustainable Fashion Award and out founder Uma Prajapati for the prestigious Devi Award.

Bring Us Your Dream

You may come with a complete collection, a sketch, a favourite silhouette, a material direction or simply an idea waiting to find its form.

Upasana listens to the intention behind the collection:

• Who is the person you are designing for?
• How should the product feel on the body?
• What values must it carry?
• What makes it distinctively yours?
• What can India bring that does not yet exist in your work?

We then translate this vision into a practical development journey.

What Upasana can coordinate

• Collection and product development

• Indian textile and material research

• Fabric and craft sourcing

• Pattern development and technical refinement

• Sampling, fittings and revisions

• Costing and production planning

• Small and considered production quantities

• Artisan and specialist-maker coordination

• Quality control, finishing and packaging

• Product, material and social-impact storytelling

• Coordination of agreed export and delivery requirements

When specialised testing, manufacturing or export services are needed, we work with qualified partners while remaining your central point of coordination in India.

What India Can Bring to Your Brand

India is more than a production destination.

It is a living library of fibres, textiles, colours, hand skills, regional knowledge and cultural imagination.

Through Upasana, Your brand can explore:

• Khadi, handloom, Organic cotton, linen and wild silk

• Natural and herb-infused colour without healing impact

• Hand finishes , embroidery and textile details

• Upcycling and waste-to-value development

• Working with Village-based communities 

• Rooted in wellbeing textiles

• A trusted network built through thirty years of work

We help select what is relevant for your brand, customer, price point and market. Indian craft is used with restraint and contemporary design intelligence—not as surface decoration.

Designed for Small Brands

We understand that independent brands must begin carefully.

A collaboration can start with:

• One hero product

• A group of prototypes

• A capsule of six to twelve styles

• A limited-edition collection

• An accessory or textile programme

Beginning small allows us to test product quality, costing, market response and the working relationship before scaling.

Through Upasana, Your brand can explore:

• Khadi, handloom, Organic cotton, linen and wild silk

• Natural and herb-infused colour without healing impact

• Hand finishes , embroidery and textile details

• Upcycling and waste-to-value development

• Working with Village-based communities 

• Rooted in wellbeing textiles

• A trusted network built through thirty years of work

We help select what is relevant for your brand, customer, price point and market. Indian craft is used with restraint and contemporary design intelligence—not as surface decoration.

Through Upasana, Your brand can explore:

• Khadi, handloom, Organic cotton, linen and wild silk

• Natural and herb-infused colour without healing impact

• Hand finishes , embroidery and textile details

• Upcycling and waste-to-value development

• Working with Village-based communities 

• Rooted in wellbeing textiles

• A trusted network built through thirty years of work

We help select what is relevant for your brand, customer, price point and market. Indian craft is used with restraint and contemporary design intelligence—not as surface decoration.